Award-winning freelance copywriter based in Auckland

Airways. Going beyond. I like writing brand stories – one of the latest was for Insight Creative and their client Airways. Nice to see it come to beautiful fruition. You can read their full story here: https://www.insightcreative.co.nz/work/airways-brand-story-and-visual-identity Share → Tweet

Word on the farm

There’s nothing more powerful than hearing what farmers have to say about a product. So I went out and interviewed farmers up and down the country on behalf of Ancalf to find out exactly what the story was. The result a series of videos and print ads that gave refreshing new insights into how and why farmers are buying and staying with Ancalf. See the full story here: http://ancalf.co.nz/ Share → Tweet